Our Brands
Wella Professionals: A Legacy of Hair Care Excellence
Wella Professionals, a global leader in the hair care industry, stands as a testament to innovation and excellence. Founded in 1880 by Franz Stroher, the company has been at the forefront of hair care for nearly 140 years, consistently delivering high-performance products that cater to the diverse needs of hair professionals and consumers worldwide.
A Commitment to Technical Expertise
At the heart of Wella Professionals’ success lies its unwavering commitment to technical expertise. The company’s team of dedicated scientists and hair care experts is constantly pushing the boundaries of innovation, developing cutting-edge formulas that deliver exceptional results while prioritizing hair health and safety
System Professional: Transformative Hair Care
Experience the transformative power of System Professional hair care. Our brand offers a comprehensive range of solutions tailored to address the unique needs of your hair, revitalizing it from within for healthier, more balanced results.
Indulge in a Luxurious Sensory Experience
Embrace a luxurious sensory experience with our high-performance, professional-quality formulas. Our extensive selection of home care and salon treatments empowers us to perform what may seem like magic to you, but what we know is science working its wonders for your hair’s beauty.
Sebastian Professional: A World-Renowned Icon of Creative Hair Styling
Sebastian Professional, born in 1970, has established itself as a global leader in innovative and creative hair styling, captivating the hearts of Hollywood stars and hair enthusiasts alike. The brand’s commitment to pushing the boundaries of styling has earned it a reputation as a favorite among those who seek to express their individuality through their hair.
GHD, a global leader in the hair styling industry, has revolutionized the way women care for their hair. With a commitment to innovation and cutting-edge technology, GHD offers a wide range of HEAT STYLING TOOLS designed to deliver exceptional results without compromising hair health.
Pioneering Technology for Damage-Free Styling
A Pioneer in Hair Reconstruction Technology
Joico’s dedication to innovation has yielded remarkable results, earning them the trust and admiration of hair care professionals and consumers alike. Their products consistently deliver exceptional hair reconstruction, restoring damaged hair to its former glory and unveiling its true potential.
Joico’s reputation for excellence is further solidified by their impressive collection of industry awards. For 17 consecutive years, they have been recognized as the best brand for hair reconstruction, a testament to their unwavering commitment to providing exceptional hair care solutions.